So if you have a big rank tracking need and want to be able to filter deep into that data, AccuRanker is worth checking out. There are several free SEO tools, including Google Keyword Planner, WordStream’s free keyword research tool, and MozBar’s SEO toolbar. Many comprehensive SEO tools have a handful of free features or a free limited-time trial. Wincher offers a suite of SEO tools, including a free on-page SEO checker. Enter a URL and keyword target into the search bar to view how optimized your page is for that term. The tool will show opportunities to improve the page for your target keyword.
Seed Keywords
Yoast SEO for WordPress is a plugin designed to help users optimize their websites for search engine visibility. Content creators and website owners primarily use it to improve their WordPress sites’ search performance. Create keyword clusters and analyze key metrics side by side.
While Backlinko is famous for detailed SEO guides, they also share a variety of free SEO tools (some proprietary, some external). Occasionally, you might find a free mini-audit resource or checklist to help verify best practices. WordStream is well known for its PPC and keyword research resources. They also offer useful free SEO tools to help you find new keywords or fine-tune the ones you already target. If you like basing your SEO strategy on keyword intent, WordStream’s free resources are worth SEO Anomaly considering.
Features and Functionality
In addition to all of these, it is also very important to measure your return on investment. Semrush is one of the most popular SEO tools globally, offering a wide range of SEO and content marketing features. You can conduct keyword research, monitor backlinks, analyze competitors, optimize content, and much more, all through this platform. If you’re serious about backlinks (and you should be), Majestic is the tool you need. It digs deeper into link data than anything else on the market, uncovering insights that broader platforms miss. For agencies whose clients require serious link-building or technical SEO work, it’s worth every penny.
CanIRank for keyword competition
- Unfortunately, however, many SEO platforms come with expensive monthly fees that may be out of your budget, especially if you’re a startup or newer business.
- This focused approach often results in better features in their main area of expertise.
- While it doesn’t replace dedicated SEO platforms, it excels at showcasing your agency’s work through professional presentations of complex data.
- It also includes a Site Audit functionality that thoroughly analyzes your website’s health and identifies issues that must be addressed.
Volume discounts are available for multiple licenses, with prices dropping to $225 per license when purchasing 20 or more. Access to the API and the local SEO tools for agencies are sold as separate products. If you’ve spent even a little time around SEO, you’ve probably come across Semrush. And it’s no coincidence—it consistently earns a top spot on nearly every “best SEO tools” roundup. Remember, the perfect tool for SEO agency isn’t just about fancy features.
With marketing features included in their plans, SERanking is one of the market’s most used and popular SEO tools. It makes keyword research more streamlined and gives users an excellent way to see the keywords competitors use to rank on Google. Google Trends has been around for years but has been underutilized. Not only does it give you information regarding a keyword but it offers great insight into trends around the topic, which can be invaluable at any stage of a business’s growth. Search for keywords in any country and receive information around it like top queries, rising queries, interest over time, and geographical locations depending on interest. If you are unsure which trends are the ones for you, this is the best SEO tool to use.